Drawing on experience supporting hundreds of brands navigating multi-state EPR requirements, Lowell Huffman will share common pitfalls, emerging trends, and practical strategies for building a scalable approach to compliance as regulations continue to evolve.

Attendees will learn:

• Key lessons emerging from the first major reporting cycle
• How packaging requirements differ across EPR states
• Common data collection and supplier engagement challenges
• What companies should be doing now to prepare for future reporting and fee obligations
• How California's source reduction requirements may influence packaging decisions moving forward
• Why leading companies are treating EPR as an ongoing operational function rather than a one-time compliance project